Designed for everyday wear, built for those who dare to stand out.
Our Origin Story
Founded in 2025 by Imperium, Garvit Choudhary, and teenage designer Utkarsha Kapile, Fashion Hunter began as a bold initiative to disrupt the streetwear space with high-quality, trend-forward clothing.
Born under the Ventures Department of Imperium, with Garvit Choudhary as CTO and Utkarsha bringing in fresh, youth-driven design sensibilities, the brand set out to bridge the gap between affordability and quality—something sorely missing in the market.
From our earliest collections of oversized t-shirts featuring original in-house artwork, Fashion Hunter has grown into a rising force in India's streetwear culture.
Today, we cater to Gen Z and Gen Alpha trendsetters across the country—individuals with unique tastes, niche obsessions, and a bold approach to fashion. Our mission remains the same: to deliver premium quality, comfortable streetwear that blends style, creativity, and authenticity.
Our Core Mission
"To redefine everyday streetwear by delivering premium-quality, trend-driven designs that reflect individuality, empower self-expression, and stay rooted in comfort and authenticity."
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Custom Designs
Design Philosophy
We design for bold self-expression, every piece tells a story that's uniquely yours.
From anime to mythic gods, our art reflects niche obsessions with a modern streetwear edge.
Premium terry cotton, durable prints, and detail-first construction define every garment.
Custom designs, direct feedback, and community-inspired collections keep you at the center.
The Visionaries
Co-Founder & Operations Officer
Driving force behind Fashion Hunter's operations and execution, turning bold ideas into scalable reality.
Co-Founder & Head of Design
Creative engine behind Fashion Hunter's visual identity, shaping streetwear through bold, youth-driven design.
